Color also plays a main role in logo creations they convey messages, evoke emotions, and add brilliance to everyday things. Different colors have different meanings, and when you’re picking the color scheme for a logo, graphic or visual campaign, it’s imperative to have the right effect on your audience.
On the color wheel, the primary colors are Red,Blue and Yellow. They are the colors that you cannot make with the other colors. It you want yellow, you need to start with yellow. They are located on the the color wheel equally distant from each other.
Secondary colors are the colors that are made by combining two primaries. They are spaced between the two primaries that make them. They are Orange, Green and Violet.
Tertiary colors are all of the rest of the colors on the color wheel. I always say they are the two- plus word colors... yellow green, yellow yellow green, red violet, etc.
Even the most experienced designers can struggle with picking the colors to go inside of a new design because they have to find palettes that match and keep in mind along the way.Different colors mean different things, and it’s good to have an idea of what color schemes are often used in your industry.
Yellow The color is typically associated with creativity, optimism and liveliness
Red is warm, exciting, sexy, and urgent
Blue It symbolizes intelligence and a sense of calmness
Orange Its vibrance is both creative and inviting
Green refreshment ,Growth and serenity
Violet symbolizes royalty
White symbolizes cleanliness and clarity
Black elegance and formality
Brown it provides a sense of all naturale
Purple Sparks the Imagination
The psychology of color is a deep subject that fascinates scientists and laypeople alike. However, anyone can understand the basics and use those principles to design an effective logo.